Start Viral Marketing Campaigns Using E-books
Viral Marketing sounds like something bad but it is actually something
very good. It is, also, a powerful way to generate traffic to your website.
Think about how a virus spreads from on person to another.
One person gets sick and just by sneezing they can give the virus to many more
people… those people get sick and share their germs with everyone they know and
the next thing anybody knows is that there is an epidemic.
That is the very concept of viral marketing. The idea is to get everyone to
spread your marketing message around because they want to. Now let’s look at
using an E-book to start your viral marketing campaign.
First you create an E-book… a really good one that has links to your
website, to your sales page and affiliate links to products and services that
you recommend… and you give it to three people.
In the book you encourage those three people to give it to their friends and
family. Before you know it the E-book is spreading across the Internet like wild
fire.
Digital information duplicates easily and quickly so before you know it,
thousands of people could be reading your free E-book. Make certain that
you let people know that they have permission to forward the E-book around the
Internet.
When you create the E-book, you have the right to give people certain
rights. One of those rights could be that you allow them to give the book to
other people.
Make it clear that this book is free to give away. You can write the E-book
yourself, use private label content or you can hire a ghostwriter to prepare the
content. There are a lot of ways to create an E-book. Once you have your E-book
written, use software to create your E-book.
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